Huge problem if you can't pay your bills. What do most people do? They whine, complain, and give up. What did these guys do? They got creative. They said there's a conference in town. They looked up, they found out there was some conferences in town. They said what if we rent out some air mattresses in our little apartment here. What if we could generate enough money to pay our bills? To pay the full 1500 dollars rent. And that's the story of Airbnb. It worked. They took their biggest problem in their life, not being able to pay rent, and they turned it into what's now a 30 billion dollar company. So you gotta think long and hard. What kind of business should you start? What should you do with your life? Take a mess, a problem in your life and turn it into a business. Richard Branson, the billionaire, had the same story. He got stuck on an island and couldn't get off. A big hurricane was coming in. He didn't know how to get off so he chartered a flight. And to pay for the flight, because he was young, he sold tickets to other people.
And that's where Virgin Airlines comes from. So over and over, you see this story. The biggest problem in your life. Don't be like most people. Don't complain about it. Turn it into something profitable. So leave a comment below. What's a problem in your life you could potentially turn into your next business? All right, cool book.
How to turn your mess into your message?
Take the story of the founders of Airbnb, Brian and Joe. Their biggest problem was they weren’t able to pay the rent for their apartment in San Francisco.
So what did they do? They found out a conference was being held not too far from their home and rented out air mattresses for conference-goers to sleep in during their stay. They earned enough for rent and also gained a profit. Then, Airbnb was born.
Bryan and Joe turned their mess into their message.
So, what’s one problem in your life that you could turn into profit?